We love those special webinars that result in big time sales right off the bat. But a lot of your sales will happen later.
Now you run into some really important questions…
1. Replays: Good idea or Bad Habit? Are you getting your message to more people? Or does your audience just procrastinate on your presentation… the way we tend to do everything else!
2. Following up with Attendees – what’s the rule? Is it 3 days? This isn’t dating. Get back in touch quick. And give more value!
3. Sorry you missed it! What about the no-shows? What do we do about those guys? Well besides a replay, you can offer much more value. Or maybe even another show!
The art of great Webinar presentations goes far beyond the presentation itself. Your job continues from there. So listen to Episode 19 of the Webinational Webinar Marketing Podcast for some important tips on how to do it right.